The Future of Hotel Websites…isn’t Flash

Editor’s Note: This post originally appeared on the blog of the hospitality digital marketing company, buuteeq, prior to its acquisition by Booking.com in June 2014.  The opinions expressed here are specific to buuteeq, though many of the technology insights remain relevant to customers and admirers of our new business, BookingSuite, a unit of Booking.com. Visit suite.booking.com for our latest thought leadership in the hospitality digital marketing space. Adobe Flash® is a multimedia platform used to add animation, video, and interactivity to web pages. Flash gained popularity as a website development technology because it offered high-impact, rich Web capabilities at a time when there were no other alternatives … Continue reading The Future of Hotel Websites…isn’t Flash